Is Your Brand Ready to Lead the Market?

With our RevUp Marketing offering from IOTECH Consulting, we help health IT companies accelerate growth by refining their messaging, aligning their teams, and generating demand. Our unique combination of healthcare technology and healthcare marketing expertise gives your brand and go to market strategy the momentum to speed ahead of the competition.

• Marketing Strategy Development: Chart a course for growth. We create tailored go-to-market strategies that connect your product with the right audience in healthcare IT.
• Brand Identity & Positioning: Build a brand that resonates. We refine or develop your brand identity so your messaging and visual presence are clear, consistent, and compelling. Solidify your online presence. We optimize your social channels and website to improve user experience and lead conversion.
• Lead & Demand Generation: Fuel the pipeline. Cross-channel campaigns and automation drive demand for your products, filling your sales pipeline with qualified leads.
• Digital Marketing Management: Navigate the digital landscape. SEO, SEM, and digital advertising ensure you’re visible to your target audience when they’re searching for solutions.
• Sales & Marketing Alignment: Keep all parts moving in sync. We align sales and marketing through clear processes, tools, and messaging to shorten marketing and sales cycles.
• Demand Generating Content Creation: Engaging content fuels interest. We create high-impact content—that captures attention, educates your audience, and drives qualified leads into your pipeline.
• Event Marketing Management: Make an impact at events. From trade shows to webinars, we execute event strategies that boost your brand’s visibility and generate valuable leads.
• Analytics & Reporting: Track your progress. Our data-driven reporting helps continuously optimize your marketing efforts.